We make your dealership’s marketing SMARTER.

Are you wasting money?

Your dealership spends a lot of money on marketing. And you feel that you need to blanket every marketing channel possible - Social, digital advertising, cable, radio, email - the list goes on. And each one of those channel vendors will show you that their solution is working wonders at driving business to you. Really?

That’s where DCG comes in. We look at your data, your customers, the marketing channels you use - and we analyze all that data - together - to determine what is actually working. And then we make recommendations - giving you scenarios of which marketing buttons to push and when. We will make you smarter. And we will drive more revenue to the bottom line.

WHO IS DCG?

DCG specializes in consulting and developing strategies fed by deep analysis across marketing channels to achieve optimal impact and ROI. And can supply marketing assets and templates to help achieve the desired results.

AND WHY SHOULD
YOU TRUST US?

While many companies merely offer surface-level dashboards with no insights, planning or strategies, DCG merges the unparalleled power of Artificial Intelligence (AI) with the depth of Human Intelligence (HI). This unique combination ensures that you receive genuine, actionable insights vital for refining your marketing. We will never leave you high-and-dry, wondering what to do next. And we will get you back to servicing your customers.

  • ANALYTICS

    Gain a deeper understanding of your dealership with DCG's Insights, offering detailed reporting and analysis. Let our Dealer Relations Specialists partner with you to scrutinize sales, marketing, and team performance metrics. With access to premier sales intelligence from your market, you can craft, monitor, and fine-tune your dealership's blueprint for achievement.

  • BUSINESS CONSULTING

    Sometimes, the challenge is bigger than just marketing. Maybe there are customer concerns, overcoming OEM issues (recalls, quality, reliability) or the need for customer education.

    That’s where DCG can help. You now have access to decades of automotive experience, in sales and fixed operations, to turn your challenges into opportunities.

  • CONTENT

    Let’s face it, modern marketing needs a lot of content. And currently, your customers see the same images, videos and email all of the time. Whether from your dealership or your competitors.

    DCG can provide Tier-1 style images, videos and email/direct mail templates that differentiate your store from others.

We’re obsessed with delivering RESULTS.

Our programs can support both variable and fixed operations. And our analysis won’t end with a dashboard. We will provide action steps and a plan for you to put into place. And if you need creative templates, or additional marketing assets to support those marketing campaigns, we have packages available.

What our clients say…

  • "This is exactly the kind of insights and robust thinking I am looking for."

    Director of Customer Experience - Ford Motor Company

  • "Your support has always gone well beyond the scope."

    After Sales Marketing Manager - Audi of America